Download the activity overview for instructions PDF

The American Royal Field Trip helps kids learn the importance of agriculture in their daily lives. On an American Royal Field Trip, students can learn about everything from how to spin wool and milk a cow to agriculture technology and veterinary medicine. UMB has been a long-time supporter and sponsor of the American Royal. 

Always looking for ways to collaborate and to make an impact on our local communities, in 2016 together we launched the UMB Market, a grocery store and financial education simulation for students to practice healthy shopping on a budget. In 2020, due to COVID-19, the American Royal’s annual field trip has gone virtual and we’ve modified the UMB Market so it can be completed by kids independently at home or together in a classroom setting.

Activity Overview & Guided Questions

Parents, teachers and caregivers can use this guide to help students prepare for the lesson. While the virtual UMB Market is designed for students in 3rd through 6th grade, kids of all ages can have fun with this video lesson. Use the guided questions on page 2 of this document to discuss the vignettes and the student’s answers from the corresponding worksheets.

Download Activity Overview & Guided Questions PDF

UMB Market Videos

See the video player above. 
The introduction video explores the concepts of needs vs. wants, the three categories of a basic budget, defines a bank, and introduces MyPlate. The three vignette videos feature different scenarios of families buying healthy food from all five MyPlate food groups while on a budget.


Student’s use these worksheets to follow along with all three UMB Market vignettes. At the end of each scene, students should answer questions to determine whether the shoppers were successful in their task of purchasing at least one item from each MyPlate food group, while staying within their budget.

MyPlate is a program of the U.S. Department of Agriculture and a reminder to build a healthy eating style throughout your lifetime. Everything you eat and drink matters. The right mix can help you be healthier now and in the future. Focus on making healthy food and beverage choices from all five food groups including fruits, vegetables, grains, protein foods, and dairy to get the nutrients you need.


Worksheet Key

Parents, teachers and caregivers can use this key to check the student’s answers on the worksheets. 

Worksheet Key PDF

Shopping List

After completing the UMB Market video activity, students can use the shopping list to practice what they’ve learned by setting a budget and tracking healthy food and beverage choices from all five food groups.

Shopping List PDF
UMB Market Worksheet Vignette One PDF
UMB Market Worksheet Vignette Two PDFUMB Market Worksheet Vignette Three PDF
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